How To Get Blog Traffic For Beginners: 10 quick and easy ways to draw traffic to your blog
How To Get Blog Traffic For Beginners: 10 quick and easy ways to drive traffic to your blog.
Hi guys!
In my previous two articles, we discussed How to start a blog in 2022, the right way, and How To Write Your First Blog Post: 10 Easy Steps.
Now to the next step, and that is, How to get blog traffic for beginners.
The goal of every blogger is to drive traffic to their blogs.
It is important to remember that Blogging is a marathon, not a sprint, and the key is consistency.
There are many ways you can drive traffic to your blog, but these ten quick and easy ways will help you get started.
But first, let us answer the questions:
Why do we need to drive traffic to our blogs?
What is the actual purpose?
Why drive traffic to your blog?
The purpose of your blog is to succeed on the internet.
To succeed, you need traffic.
Because without traffic from the outside world, your blog can not possibly have an impact.
If you spend a great deal of time writing on a blog, it is imperative to remember that your blog is a business, and you have to treat it as such.
If you do not look at it from that point of view, you will never succeed on the internet.
Many bloggers give up after putting in the hard work and getting no results.
If you are one of those, do not despair.
Do not throw in the towel just yet!
Follow these ten quick and easy ways to draw traffic to your blog and draw in your audience:)
1- SEO:
SEO or Search Engine Optimization is a technique that helps you get a high ranking in search engines for your chosen keywords.
Although SEO sounds complicated, it is a simple process to implement.
All you need is good content and a few basic optimization steps, and you will be able to get high rankings for your chosen keywords in no time at all.
SEO is a valuable way to bring in traffic.
Traffic that comes via SEO is known as organic search traffic.
SEO discerns from traffic that comes through paid search, known as search engine marketing (SEM) or pay-per-click (PPC).
Google is a search engine that uses an algorithm or specified rules to decide what pages to show for any delivered query.
These algorithms have grown to be complex and take into account hundreds or even thousands of various ranking factors to determine the rankings of their SERPs.
However, there are three core metrics that search engines evaluate to determine the quality of a site and how it should rank:
- Links
Links play a pivotal role in deciding the ranking of a website on search engines.
Links from reputed websites are regarded as a vote of quality since website owners are improbable to link to other websites of shoddy quality.
Sites that acquire links from many other sites gain authority (called PageRank in Google) in the eyes of search engines, especially if the websites are themselves definitive.
- Content
Additionally to looking at links, search engines also analyze the content of a webpage to decide if it would be relevant for any given search query.
A vital part of SEO is to create content with the keywords that readers are scouring.
- Page structure
The third core element of SEO is page structure.
Webpages are in HTML form.
How the HTML code is structured can influence a search engine to evaluate a page.
Adding relevant keywords in the title, URL, and headers of the page are actions that site owners can take to enhance the SEO of their site.
It also helps if your site is crawlable.
The SEO process involves optimizing these core components of search engine algorithms to rank higher in the search results.
Knowing and understanding how search engines work is only the first step in improving search rankings.
Enhancing the rank of a site involves many SEO techniques to optimize the site for search.
When you optimize your blog posts and website for search engines, you can bring more people to your site.
Here are some of the techniques you can use to drive traffic through SEO:
- Keyword research
Keyword research is often the starting point for SEO and involves; looking at what keywords a site is already using, what keywords competitors rank for, and what other keywords potential customers are scouring.
Ubersuggest is in a league of its own when it comes to the game of SEO.
Type in a domain or a keyword to get started.
Ubersuggest, created by Neil Patel- has an impressive set of SEO tools. Ubersuggest offers you both free and paid versions.
Offers include:
- Keyword research tool
- Content analysis
- Competitor analysis tool
- Site audit tool
- Rank tracking tool
Ubersuggest free is more than adequate to cater to all of the newbie bloggers out there.
If you are only just starting up and do not have any money to invest in a keyword research tool, then you can also try these for absolutely FREE:
- Google Trends;
- Keyword Generator;
- Keyword Sheeter;
- Answer the Public;
- Keyword Surfer;
- Keyworddit;
- Google Search Console;
- Questions;
- Bulk Keyword Generator;
- Content marketing
With keyword search is out of the way, content marketing is the next step.
Content marketing involves anything from updating existing content to creating brand new pieces of content.
Google and other search engines place compensation on high-quality content.
You can accomplish this by researching what content is already out there.
Produce a captivating segment of content that supplies a positive user experience and has a chance of ranking higher in the search engine results.
Remember, persuasive content also has a greater chance of being shared on social media and attracting links.
- Link building
Links from external websites, which in SEO jargon are called backlinks, are the core ranking factors in Google and other major search engines.
Obtaining high-quality backlinks is one of the main levers that SEO has.
- On-page optimization
Improving the actual structure of the page can have tremendous benefits for SEO.
On-page optimization techniques include optimizing the URL of the page to incorporate keywords.
Another trick is to update the title tag of the page.
Incorporating relevant search terms and using the alt attribute to describe images is an excellent on-page optimization strategy.
2- Using Social Media:
Another widespread way to drive traffic to your blog is through Social media.
While social media plays a role in driving traffic at the beginning of your blogging career, it should not be relied upon totally.
Trying different strategies could be a game-changer.
Social media can be a hit or miss sometimes.
3- Guest Blogging:
Guest Blogging is used by numerous bloggers to drive traffic and also make money from their blogs.
If you are a good writer, then you should try this approach.
You will find that many ezine publishers out there offer guest posting services.
Some even pay for the articles, making it easier for a new blogger to earn money.
4- Testing your website for usability
Testing for usability is the first step to improving your website.
A key factor is knowing how people are interacting with your site.
Website analytics tools are free and provide valuable insights into how people interact with the site.
The most popular social media sites are Facebook, Twitter, Instagram, LinkedIn, Youtube, and Pinterest.
5- Improve the design of your page
Improving the design of your page is easier than you think, and the advantages are astronomical.
Responsive web design is an innovative way to create web pages that look good on all devices!
A responsive web design will automatically modify for different screen sizes and viewports.
It means that your website will be able to be viewed from any device, such as a desktop computer, laptop, tablet, or mobile phone, making the content and design of the site viewed by the end-user as the designer intended for their work to be seen.
Another advantage of a responsive web design is that it makes your site more user-friendly and obtainable for people worldwide who might not have access to high-speed internet.
6- Optimize your content
To get yourself ranked higher on google, and get more traffic to your site, then; Optimizing your content for SEO is a no-brainer.
Here are some on-page optimization tips and tricks.
Firstly use the keyword in the Title Tag: This is an SEO tip often overlooked by bloggers who don’t realize that this is a simple and effective way to get their blog noticed by search engines.
For every new post you have, use the keyword in your title tag, preferably near the commencement of the title, so that it seems more prominently when people search for that keyword.
Another way to optimize your content and attract more readers is to add a meta description to your post.
A meta description is a small amount of information about your page that appears on the search engine results page (SERP), below the title and URL of your page.
Your meta description does not have any effect on your SERP.
However, if it is enticing enough and well written, then there is a high probability that users will click on your link.
7- Include Share Buttons on Your Web Site
A share button allows you to grow the reach of your content.
It also enables you to acquire new visitors back to your website. Add social media sharing links or buttons to your content, including landing pages, web pages, individual blog articles, and e-mail content.
This action serves two purposes: one, it allows the website owner to know which social media platform is most beneficial to their site, and two, it reveals which contents are most popular.
8- Utilizing E-mail Marketing
One of the most significant ways a blogger can promote their content is e-mail marketing.
Building an adequate strategy can increase your audience and keep them arriving back for more.
It will be beneficial to find an e-mail marketing service.
There are many options to choose from, but I picked a few that I tried out.
The following have both free and paid options.
9- Create an Effective Call to Action for Your Web Site
CTA, an acronym for A call to action, is a prompt on a website that tells the user to take some specified step.
A call to action is a written command or action phrase, such as Sign Up or Buy Now, and typically takes the form of a button or hyperlink.
CTAs are often a link to a webpage where the user can take further action.
Disclosure: I am an affiliate for Bluehost, and I will receive a commission if you sign up through my referral link at no additional cost to you, and you will get great pricing and a free domain name through my link.
10- Market Yourself Online
Marketing yourself online is a process.
That process begins with selecting a reliable web hosting company.
If you choose a subpar web host, you will suffer setbacks and frustrations.
More significantly, if your visitors have a bleak experience, they will move to another site.
Visitors have an enjoyable experience finding their way around your site
Bluehost and WordPress go together, and there is no more suitable way to run your website than with its official WordPress hosting.
Bluehost formulated this distinctive hosting package to promote your website, including resources and tools that seamlessly merge with WordPress.
With the highest compatibility with any WordPress website, this hosting plan will work best for blogs, websites, or online stores.
Having your visitors have an enjoyable experience navigating your site is an incentive to get yourself a lucrative hosting package.
Start building your e-mail list.
Optimize your images by adding an ALT text to them.
Facilitate social sharing because acquiring other people to share your content is a bonus for you.
Conclusion
In a nutshell, all you need is good content, a few basic optimization steps, and a good marketing strategy to
increase and get more traffic to your site.
By following these ten quick and easy steps to drive traffic to your site, you will be steps ahead of the rest!
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